Who Will Be the Hoka of Senior Living?

We need a Hoka of senior living. Someone to create a senior living community, experience that every single senior living operator would want to live in. 

NIC 2024 — Is Senior Living Missing the Boat?

My overarching impression is that we as an industry are still trying to figure out what is important to us, to society — and that we have a long way to go.

The Real You

They want to know that sometimes you don’t know what to do, that you make mistakes. Mostly they want to know who the real you is.  

Technical Straight Talk

The lack of financial principles and safeguards like those that shield insurance annuity policyholders leaves entrance fee residents at risk.

HELPFUL RESOURCES

EDITOR’S PICKS

TECHNOLOGY

Data Drama in Senior Living

By squaring up to our data demons, tidying our tech tactics, and crafting tales that track with our strategy, we’ll not just survive but thrive.

DEVELOPMENT

People and Money: Profit and Trust

It’s easy to forget that customer value is the key to growth and, ironically, profit maximization. Especially for a trust business like senior living.

Who Will Be the Hoka of Senior Living?

We need a Hoka of senior living. Someone to create a senior living community, experience that every single senior living operator would want to live in. 

EMPLOYEE ENGAGEMENT

Failing in Senior Living

In the very best organizations, they see failure as an opportunity to grow and learn. Failures are seen in the context of experiments.

LEADERSHIP

The Real You

They want to know that sometimes you don’t know what to do, that you make mistakes. Mostly they want to know who the real you is.  

A Preocupation With Failure

There are in this world a few industries that are remarkably failure resistant. The question is what makes them different?  It’s a single thing: They are obsessed with failure.

Would I Live Here?

A significant aspect of what I do is visit senior living communities. I find it really hard to write about the industry without experiencing it for myself.

LIFE ENRICHMENT

People and Money: Profit and Trust

It’s easy to forget that customer value is the key to growth and, ironically, profit maximization. Especially for a trust business like senior living.

Technical Straight Talk

The lack of financial principles and safeguards like those that shield insurance annuity policyholders leaves entrance fee residents at risk.

90-Year-Old Basketball Players

A glimpse into how senior living can be a part of the fabric of everyday life for older people — maybe even for all people.

SALES & MARKETING

These Are My Peeps

Because the ultimate goal is to tell the story of how great senior living is … and we do believe this right?

FORESIGHT RADIO

S6 Episode 4 – Leveling Up With Age

S6 Episode 4 – Leveling Up With Age

Ben Broadhead is a personal trainer who specializes in older adults. “They are alienated from the fitness space,” he says. “You don’t see them on the gym floor.”

FORESIGHT TV

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